Tech Talk
From ChatGPT to Temu: Ranking the Top Internet Services of 2024
Since the late 1990s, the Internet has revolutionized how billions of people search for information, communicate, shop, and work. However, approximately 2.6 billion individuals—around 31% of the global population—still lack access to this indispensable tool. Over the years, Internet usage has evolved dramatically, transitioning from basic email and static websites to dynamic platforms like social media, video streaming, e-commerce, and cloud applications. More recently, AI-driven tools like chatbots have reshaped the online landscape, showcasing the Internet’s continuous ability to adapt to user needs.
This post delves into the online habits of 2024, drawing on Cloudflare’s comprehensive analysis of DNS trends. Building on insights from previous years, we present a detailed ranking of the top Internet properties of 2024, segmented into key categories:
- Generative AI
- Social Media
- E-commerce
- Video Streaming
- News
- Messaging
- Metaverse & Gaming
- Financial Services
- Cryptocurrency Services
Using anonymized DNS query data from Cloudflare’s 1.1.1.1 public DNS resolver, this ranking reflects the popularity of various services while excluding technical domains. It highlights relative trends rather than absolute traffic, capturing shifts in user preferences over time.
Key Highlights from 2024
Generative AI’s Dominance
The rise of generative AI tools has been meteoric. ChatGPT from OpenAI remains the category leader, with new contenders like GitHub Copilot and Claude gaining traction. Character.AI also solidified its position as a favorite among users.
Social Media’s Shifting Dynamics
Facebook, TikTok, and Instagram continue to dominate, but new platforms are emerging. X (formerly Twitter) experienced a decline in ranking, while Snapchat gained ground, threatening to surpass X in certain metrics.
E-commerce on the Rise
Amazon retained its top spot, but platforms like Temu and AliExpress climbed the ranks, reflecting shifts in global e-commerce trends. Shein continued its strong performance, while Wildberries made a notable entry into the top 10.
Video Streaming Resilience
YouTube and Netflix remained uncontested leaders in video streaming. Platforms like Disney Plus and Amazon Prime Video held steady, while newcomers like Bigo Live entered the scene.
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News Platforms Respond to Global Events
Major events like the Paris Olympics and the U.S. elections heavily influenced rankings for news platforms. Globo, BBC, and The New York Times led the category, with CNN and Fox News witnessing surges during pivotal moments.
Messaging Platforms Stay Essential
WhatsApp continued its reign as the top messaging service, followed by QQ and Telegram. Emerging players like eitaa.com highlighted regional shifts in user preferences.
Gaming and the Metaverse
Roblox maintained its lead in gaming and metaverse platforms, while Steam saw remarkable growth, occasionally surpassing established giants like PlayStation.
Regional Insights
For the first time, Cloudflare’s report includes country-specific rankings, offering a nuanced view of Internet service preferences. While Google dominated globally, platforms like TikTok, WhatsApp, and ChatGPT showed strong regional performances, reflecting diverse user behaviors.
The Bigger Picture
As 2024 unfolded, the Internet once again demonstrated its ability to evolve alongside global trends. From the growing influence of AI-driven services to the steady rise of e-commerce platforms and the persistent relevance of social media, the digital world continues to shape and reflect societal changes. Events like the Olympics, elections, and geopolitical developments further underscored how real-world events drive online activity.
Cloudflare remains at the forefront of understanding these trends, offering tools that make the Internet faster, safer, and more resilient. To explore the full report and uncover additional metrics, visit Cloudflare Radar’s Year in Review microsite.
